Get the Certificate

Take three required courses and as few as three electives, and earn the Certificate in Digital Media Marketing from UMSL in as little as two semesters.

 

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  • Embrace Digital

    We are shifting our attention from traditional media marketing to internet, wireless, and other digital channels. Marketers must be well versed in social media, mobile marketing, web tracking and more. Read More
  • Be Prepared

    This curriculum is designed to prepare marketers for the changing landscape where consumers are connected to a number of devices and have an unprecedented level of information for purchase decisions. Read More
  • Boost Skills

    Today marketers are expected to handle a variety of roles including software and analytics. Get your career on the right track by learning the latest in digital and social media marketing from industry professionals. Read More
  • Get Certified

    Take 105 hours of classroom training, including a three required courses and as few as three electives, and you will be awarded the Certificate in Digital Media Marketing in as little as two semesters. Read More
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Courses

  • All
  • 14 Hours
  • 21 Hours
  • Elective
  • Required
  • Default
  • Title
  • Date
  • Random
  • Search marketing is more than 50% of the digital marketing budget and growing every day.
    Read More
    • 21 Hours
    • Required
  • Gain a comprehensive understanding of mobile marketing and learn how to construct a mobile marketing
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    • 14 Hours
    • Elective
  • Your company has an opportunity to stand out from the pack by creating a blog
    Read More
    • 14 Hours
    • Elective
  • Social networks are becoming an integral part of the marketing mix. On these platforms, brands
    Read More
    • 21 Hours
    • Elective
  • Digital media buyers today are more than just buyers, they are planners and strategists ready
    Read More
    • 14 Hours
    • Elective
  • Understanding web behavior is important to ensure a good user experience and maximum conversion rate
    Read More
    • 21 Hours
    • Required
  • Data Analysis, Interpretation and Dashboarding Learn how to cull and define Key Performance Indicators out
    Read More
    • 14 Hours
    • Elective
  • It’s often thought that email has run its course and is on its way out
    Read More
    • 14 Hours
    • Elective
  • In this capstone class, students will research and build out an integrated marketing plan for
    Read More
    • 21 Hours
    • Required

Inquiries

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Please contact us with any questions about the program or upcoming information session.