Meet the UMSL Marketing Advisory Board

Consumers are changing the way they communicate with and research brands, and brands are changing the way they promote & engage with consumers. We are embracing these digital & social technologies to communicate in ways that were inconceivable just a few short years ago. We are shifting our attention from traditional media marketing to internet, wireless devices, and other digital platforms. The world of marketing as we know it is being disrupted at lightning speed due to these new technologies.  

To ensure the marketing curriculum at the University of Missouri–St. Louis is relevant, timely and meaningful for our students and that they have the latest skills, we have created a cutting edge “Digital Medial Marketing” Advisory Board with some of the biggest influencers in the Digital and Social Media space here in St. Louis hailing from companies such as Purina, Maritz, FleishmanHillard, Brown Shoe, Lockerdome and Perficient. Over 30 members in total reside on our board. 

Matthew Coble (Chairman)

Matthew Coble

Matthew is a senior leader on FleishmanHillard’s digital and creative strategy team and has more than 18 years of experience in digital marketing, professional services, and information technology. Matt is a pragmatic visionary with broad experience conceiving of and delivering innovative marketing and technology solutions that delight customers and drive business results. During his tenure with FH, Matt has worked with a number of our clients including AT&T, Enterprise, Merck, Panera, and Tyson Foods. Read More

Amy Warren

Amy has an extensive digital marketing background specializing in paid search marketing. She works for MEC Global, a WPP company that buys 1/3 of all the advertising in the world.

Read more: Amy Warren

Justin Lopinot

Justin currently serves as public relations director at Savvis, a CenturyLink company. In this role, Justin oversees global external communications, including strategy and implementation of public relations, analyst relations and

Read more: Justin Lopinot

Angela LaRocca

Angela’s well-rounded background includes 10+ years of performing, screenwriting, event production, digital marketing, and now brand management.

Read more: Angela LaRocca

Kevin Murphy

Kevin is a Team Lead in the Partner Business Solutions division within Google. He has been at Google for 9 years and was a graduate of NYU Masters in Direct & Interactive Marketing in 2006. Kevin has worked with large publishers

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April Mullen

April is a digital marketing strategist specializing in email marketing and cross-channel relationship marketing strategies. Currently, she serves brands across a variety of business verticals as a strategist at StrongView, a Selligent Company. At StrongView, a highly-ranked email services provider by Forrester Research, April focuses on client strategies and driving product innovations through her leadership in StrongView's innovation lab.

Read more: April Mullen

Lisa Grimm

Lisa Grimm Photo BW

Lisa Grim is the Vice President of Digital Marketing at Twist Marketing, a $2 million full service marketing agency based in Dogtown.  Lisa’s role at Twist is to drive measurable results for clients by translating corporate objectives into digital strategies, implementing omni-channel campaigns, leveraging technology platforms and utilizing qualitative/quantitative analytics.

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Caryn Tomer

Caryn Tomer

Caryn is a writer, editor, and storyteller for all kinds of media. She’s spent the majority of her career at the corporate level, with a deep passion for digital media. So much so, it was the main area of focus for her thesis while finishing her master’s degree in Mass Communications.

Read more: Caryn Tomer

Mark Sanders

Mark has always been interested in sports and technology, including the 4 years he played baseball and majored in Marketing & Communications at UMSL. As much as he dreamed of putting on a major league uniform,

Read more: Mark Sanders

Chris Dornfeld

Chris has been President of Bonfyre since 2011 overseeing the day to day operations and and playing a pivotal role in shaping the direction of the company.

Read more: Chris Dornfeld

Matthew Coble (Chairman)

Matthew is a senior leader on FleishmanHillard’s digital and creative strategy team and has more than 18 years of experience in digital marketing, professional services, and information technology.

Read more: Matthew Coble (Chairman)

Chris Douglas

Chris is the Director of Digital Strategy and User Experience at Switch. Chris' knowledge base spans across research gathering, concept development and user experience.

Read more: Chris Douglas

Melissa Hamilton

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Melissa Hamilton leads Momentum’s Midwest integrated production team. In the past 15 years of her career, she's help lead a number of award winning projects including Coca-Cola's Share a Coke experiential, Nabisco's 1D VIP program and application, Buffalo Wild Wings' Big Shot and Big Kick promotion and app, PG&E's Energy House Calls reality show, and Small Business Stories for The Hartford.

Read more: Melissa Hamilton

Craig Kaminer

Craig is the founder & CEO of Twist, a leading digital marketing agency that helps challenger brands outsmart, not outspend, their bigger & better known competitors.

Read more: Craig Kaminer

Pamela Franklin

Pamela is a lead recruiter at Creatives On Call, stands out among local St. Louis creative industry recruiters. Pamela immerses herself, both on a personal and professional level, with the creative community.

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Dougan Sherwood

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Dougan Sherwood is Co-Founder and Managing Director of CIC St. Louis. Before coming to St. Louis, Dougan led the Sales and Relationship Management team in Cambridge. Prior to his work at CIC, Dougan spent several years working in experiential education throughout the United States with a particular focus on leadership development for high achieving students.

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Rhonda Drake

Courses: Data Analytics & Visualization

Rhonda Knehans Drake founded Drake Direct in 1996 following more than 12 years in various information management roles. Rhonda's background includes experience in all aspects of integrated marketing from conceptualization of

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Ed Reggi

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Ed Reggi is an award winning actor, director, comedian and producer. When Reggi is not making people laugh, he's uses improv to coach corporate executives.  Ed Reggi is a lifelong storyteller--who has the stories to prove it. Before leaving the Big Apple to join midwest living, he worked as a professional improvisational actor in New York City, Chicago and LA.

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Rick Spiekermann

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Rick Spiekermann is Nestle´ Purina’s Director of Content, Community Management & Partnerships.  He leads a team focused on Purina’s efforts in social and digital content in collaboration with brand teams.  Over the last 2 years, he has built a multifunctional team and partner network that has proven brand/business objectives can be achieved with content.

Read more: Rick Spiekermann

Erin Moloney

Erin is the Director of Digital Marketing and Social Media at Perficient, Inc., a publicly traded national IT consulting firm based in St. Louis, MO. She is also currently the President of the Social Media Club of Saint Louis.

Read more: Erin Moloney

Robert Mastis

Robert Mastis

Bob is a principal and founder of Digital Intersection, a marketing communications company. He has more than 15 years of experience serving as a database marketing professional. He has extensive experience within customer analytics,

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Heather Bartel


Heather Bartel is a marketing leader specializing in digital marketing, social strategy, content development and data-driven insights. With more than a decade of emerging technology and communications experience, she is leading brand, marketing and communications for evolve24, an analytics and insights company that helps marketers use big data to make more confident business decisions.

Read more: Heather Bartel

Steve Bauer

Steve is a Senior Vice President & Partner at FleishmanHillard. He has more than 15 years of experience in public relations, digital, social media and integrated marketing communications. Steve is the US Central Region lead for

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Ivan Temelkov

Ivan is a systematic, analytical, punctual, goal-driven, and consistent digital media marketing professional using industry-leading sizzle and flare with direct focus on bottom line results and true ROI achievement.

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Vernon Ross

Vernon Ross is Founder and CEO of Ross Public Relations & Marketing, podcast host, speaker and Social Media Strategist. His marketing career has spanned several industries, from medical, to video game marketing.

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Jennifer Oertli


Throughout her career, Jennifer has focused on Human Resources, Talent Management, and Organizational Design in marketing and advertising industries where managing and developing creative minds is critical to business outcomes. Her recent past positions include VP- and Director-level roles at Rodgers Townsend (a DDB/Omnicom Group Company) and Manifest Digital.

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Wesley Morgan

Wesley is founder of Morgan Studio/East, a firm dedicated to helping companies with planning, design and execution of sustainable strategic marketing communications programs. Highlights of this venture include a successful new

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Financial Aid

The Workforce Investment Act governed by the Workforce Investment Board distributes funds through the UrbanForce program at the St. Louis Agency on Training and Employment (SLATE)