A 2-Day BootCamp:
An Immersion into Digital Media &
Why should I take this 2-day intensive?
Just take a look at some of the recent articles on the web dealing with the world of digital advertising. Need I say more?
Are you ready for that next thing?
Digital media buyers today are more than just buyers, they are planners and strategists ready to react in a moment's notice. In this course you will be exposed to the various digital media advertising options available including site-direct, ad networks, and programmatic buying across desktop, mobile, tablet, audio, video, and social.
In this 2 day intensive bootcamp at just $250 per day, topics covered include:
Who is this class for?
This class is not for the novice. The world of digital display and advertising is complex and very detailed. It is advised you have some digital marketing experience prior taking this bootcamp or at least have been exposed to other workshops and bootcamps offered by UMSL within the digital certifcation program.
Who is the instructor?
Your instructor for this intensive is Eric Nelsen. Eric is an idea evolutionist and thrives on the challenges that the ever-evolving media landscape brings and the solutions that can be found combining online and offline strategies.
He brings over 20 years experience in traditional and digital media from media focused agencies such as MPG and Initiative, to full service agencies such as R&R Partners and Rawle Murdy Associates. His experience spans a large array of categories including luxury travel brands, tourism, Government, QSR, and CPG. A graduate of Salisbury University, he received a Gold Effie for his work with the Southern Nevada Water Authority.
Eric is currently the SVP, Media Director at Dicom Marketing Services, Inc. as well as a co-founder and VP Finance & Education for 314 Digital.
Where is this bootcamp held?
It is held on teh UMSL North Campus. You will find the map here: north-campus-map%20(1).pdf